|
Home > the baker world
the baker world
Our story is another American success story. It all really begins with Bert's stolen motorcycle and ends up with an industry leader. You want to talk about taking lemons and making lemonade?
WWBW:WHAT WOULD BERT WRITE?
Every year BAKER puts out a new catalog and each year we get a glimpse into the mind of Bert, with his introductions at the beginning... We've compiled them here for your pleasure and to record a little bit of history in the making...
When it comes down to it, all we do falls back onto these fundamentals - to these four core ideals. It's in our deepest nature here at BAKER. It's a projection on the Baker's perspective and flows through the company.
Ther are the ones responsible for the art and look of the company, like this web site. Sorry about that. Bert and Lisa Baker let them run wild and run things themselves. They take the stuff that Bert and the engineering guys crank out and tell the world about it. The BAKER Creative Services department has fun.
Here is a small taste of a day in the life of BAKER Drivetrain. The art people have cameras and aren't afraid to use them in-house or on the road.
This is the original statement that was written that describes that still describes the company today.
|
